ALL’E was born to take over the fashion world in the Middle East. The idea grew from the lack of trendy, yet affordable fashion that was available in the region.

Our dedication to fashion, style and making our clients look and feel great is thought out carefully with each piece that is hand selected from around the globe.

We hope that you love each and every addition to your wardrobe!

ALL’E will be launching its own label very soon, ” By ALL’E”.

The brand will be offering limited pieces of handmade items, carefully designed and produced locally, in Dubai. The conceptualization behind launching our own label stemmed from the ounces of creativity we wanted to share with our customers and the growing demand for sustainability and exclusivity.

Envisage body conturing resortwear, created with passion and made with love…Coming Soon x